The Cause Agency
The Cause Agency

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Balancing

Balancing Donor Retention and Acquisition

Nonprofits must be shrewd in their efforts to obtain and retain donors, but what are some effective methods? How do nonprofits petition new donors without neglecting loyal ones? Although acquiring new prospects is a necessary and important challenge for nonprofits—one which deceptively seems to be the only method that promotes growth—retaining donors should be a […]

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Facebook Feature

How to Fundraise on Facebook

In this technological age, it’s critical for nonprofits to reach potential donors in ways that are innovative and outside-of-the-box: not only by hosting events and in-person meetings, but also through the strategic use of social media platforms. As of November 2015, nonprofits are able to launch specific fundraisers on their Facebook Pages. This tool displays the […]

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