The Cause Agency
The Cause Agency

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Haleakala-Sunrise

Why are non-profits so depressing?

If non-profits do good things… Then, why are they so depressing? The ability to provide happiness, comfort, relief and support for another human being is one of the greatest abilities that we possess as a society. The simple gesture of genuine kindness, love, concern and support towards another person, animal or the environment is what […]

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Social-Media-Marketing

Non-Profits Using Social Media

By thinking outside of the proverbial box you can get your non-profit out there in the world. The Cause Agency has compiled some tricks of the trade and other people who are sure to inspire you too. FOCUS On being useful – do not seek social media outlets in search of funds. Show your audience […]

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Marble head of Aristotle.

Using Pathos and Logos to reach an audience

One of the main goals of any nonprofit is to reach new audiences that are willing to donate time and money to their respective causes. Greek philosopher and scientist, Aristotle, suggests that there are three main models of persuasion: ethos, logos and pathos. For many nonprofits, it is recommended to use pathos, as this form […]

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